Job Responsibility 1. Develop and execute comprehensive digital marketing strategies to generate market-qualified leads through various channels, including email marketing, message marketing, PPC, SEO, affiliate marketing, etc. 2. Actively monitor, analyze, and optimize ad campaigns using a data-driven approach while adhering to allocated budgets. 3. Manage and lead a team of marketing specialists, setting clear goals, providing guidance, and tracking their performance and development. 4. Analyze campaign performance, generate insightful reports, and present findings and progress updates to upper management. 5. Engage and negotiate with other brands to establish and maintain mutually beneficial marketing collaborations. 6. Stay updated with the latest digital marketing trends, tools, and best practices to ensure the company remains competitive and innovative in its marketing efforts. 7. Collaborate closely with other departments, such as sales, product development, and customer service, to ensure alignment and achieve company goals. Job Requirements 1. Bachelor's degree in Marketing, Advertising, Data Science, Computer Science, or a related field. 2. 2 years of experience in the digital marketing field, with a proven track record of success in developing and executing effective campaigns. 3. Strong analytical skills and a data-driven mindset. Proficiency in Excel, Python, or SQL is a significant plus. 4. Proficiency in English will be a plus. 5. Strong interpersonal skills and the ability to build and maintain relationships with both internal and external stakeholders.